BIO

As a teenager in the Pacific Northwest, Jay smuggled his Canon F-1 into rock concerts to get the perfect shot of the likes of Queen, Van Halen, Elton John and Cheap Trick. After college, he toured as a musician gaining invaluable experience in what it takes to create and promote an album. He later translated that knowledge as an executive with Universal Music, Sony Music and Warner Music Groups.

Jay moved to San Francisco and finally to Los Angeles for Universal where he worked for 18 years, most recently as VP New Media and Online Marketing for Universal Music Enterprises [UMe].

Jay has been on the cutting edge of Digital Music Marketing with Universal Music, Sony Music and Warner Music Groups. It is this unique perspective as a musician, music executive and fan that makes his approach to Digital Strategy and Online Marketing so artist-friendly.

- In 2004 while at Universal, Jay launched the first digital-only label, responsible for all aspects of the operations. The groundbreaking label was featured on NPR, Billboard Magazine, Nights With Alice Cooper, and in the NY Times.

- Jay created the industry's first sheet music + album download (for the Grammy award-winning “Fingerprints” album by Peter Frampton)

- Received the NARM Award for Best Online Marketing Campaign (for Ron White)

- Created and executed unique online marketing plans for Nirvana, The Police, KISS, Motley Crue, Bob Marley, Jimi Hendrix, Elton John, Styx, Rob Zombie, Johnny Cash, Guns ‘N Roses, Smokey Robinson, Tears For Fears, Rick Springfield, Lisa Loeb, Ringo Starr, Ron White, Peter Frampton, The Temptations, Amy Grant, Melissa Etheridge, The Accidentals, Travis Tritt and many others.

- Guest speaker at UCLA, USC, Columbia University, University of Washington, Colorado State University, UC Denver, Hofstra, Portland State, Los Angeles College of Music music business programs, Folk Alliance, Grammy.com, and Music Business Association Conference.

- Voting member of the Recording Academy and Mentor for GrammyU.

- Curator of the Your Morning Coffee weekly newsletter and co-host of the podcast with Mike Etchart..

• Co-host of Billboard Magazine’s Behind The Setlist Podcast with Glenn Peoples.

• Co-host of the Music Biz Weekly Podcast with Mike Brandvold.

- LINKED IN profile

- Photography is my creative outlet. I've photographed hundreds of artists in the studio and on tour including album covers for Ace Frehley, Rick Springfield, John Waite, The Temptations, Vintage Trouble and many others.

CLICK HERE to see my work.

IN THE PRESS

How Jay Gilbert Built His Influential Your Morning Coffee Empire [Hypebot] FULL STORY

The Oral History of Tower Records Podcast [Episode #48] LISTEN HERE

Jay & Mike share their favorite Your Morning Coffee podcasts of 2022 [Hypebot] FULL STORY

Jay Gilbert's Musical Journey, From Motown to Vintage Trouble [Muse] FULL STORY

Building Your Music Fan Funnel During COVID-19: Label Logic's Jay Gilbert Has the Knowledge Vaccine to Help You Monetize [Music Tectonics Podcast] LISTEN HERE

Reconnecting to Virtual Audiences: Jay Gilbert, Label Logic with Prof. Gigi Johnson, UCLA [Innovating Music Podcast] LISTEN HERE

WHO KNEW Presents… The Smartest People in the Room with Jay Gilbert [Tom Truitt] FULL STORY

The 5 things you need to know about the economics of streaming music [Jay Gilbert] FULL STORY

Learn How Major Labels and Agencies Use Music Data to Build Their Digital Strategy [Viberate] FULL STORY

14 podcasts musicians should be listening to in 2021 [Bandzoogle] FULL STORY

How to have a Kickass 2021 as an Independent Artist or Record Label [Symphonic] FULL STORY

Best Music Industry Newsletters You Should Subscribe To In 2021 [Symphonic] FULL STORY

A Playlist Is Not A Marketing Plan [Glenn Peoples] FULL STORY

G-COM Radio: In the Phone Zone Interview w/Jay Gilbert Co-founder of Label Logic [LyfeBlood.com] FULL STORY

Entertainment Business Podcast Episode #36 - Digital Marketing and Strategy with Jay Gilbert, Label Logic LISTEN HERE

Apple Music For Artists vs. Spotify For Artists: A Side By Side Comparison [Hypebot] FULL STORY

A Playlist Is Not A Marketing Plan Panel [live] May 8, 2019 Music Biz Association Conference, Nashville LISTEN HERE

Paths To Playlists: How To Get Your Music On Spotify, Apple, Amazon and More [Hypebot] FULL STORY

New: Your Morning Coffee podcast gives the week's music information [SoulTracks] FULL STORY

5 Basic Tips: Preparing to release new music [SouTracks] FULL STORY

What Music Conference Panels Need in 2020 [Medium] FULL STORY

Bobby Owsinski’s Inner Circle Podcast - Jay Gilbert Interview LISTEN HERE

16 Music Marketing Experts Share Their Best Holiday Promotion Tips [Bandsintown] FULL STORY

G-COM Radio: In the Phone Zone Interview w/Jay Gilbert Co-founder of Label Logic [LyfeBlood.com] FULL STORY

Entertainment Business Podcast Episode #36 - Digital Marketing and Strategy with Jay Gilbert, Label Logic LISTEN HERE